“If you have an idea or aspiration, don’t let anyone tell you that you can’t, but more importantly don’t tell yourself you can’t!”

My Story…

During my time at university I founded my business, Instant memories.

Instant Memories is a polaroid photo service, established in response to the growing popularity of polaroid pictures. The ethos of Instant memories is to capture special moments in people’s lives, while simultaneously using the power of photography to raise awareness of social issues. I established Instant Memories, in my final year of studying Social Policy, having only just being diagnosed with Dyslexia and a non -verbal learning disorder. I failed GCSE maths 4 times and could barely spell entrepreneur, let alone be one. These struggles really held me back from taking the leap to start my business. However, the support and encouragement from the University of Birmingham and my loved ones really gave me that push I needed. As a result, I am keen to direct my business toward issues that matter; inspiring innovation and overcoming barriers to success. Instant Memories have worked in some of the largest clubs and events in Birmingham, London and Oxford. I recently worked with global brand, Instax at the NEC, which was an incredible, fun experience. However, we have also worked on Victoria’s Secret’s breast cancer campaign, Acorn Children’s Hospice on fundraising events, supported local musical talent events and have even started a homelessness project with St. Basils which will use the “Humans Of New York” style of photography and storytelling to develop awareness. I strongly believe that putting something back into society is so important. Studying Social Policy has given me the insight into the reality and complexity of social issues. We live in a world full of negativity and people often have the misconception that they can’t make a difference, but they really can. The smallest act of kindness can have the world’s biggest impact on someone. Many of us are extremely fortunate and we shouldn’t underestimate the power and opportunity we have, to make a positive impact.

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My Message…

Instant Memories hopes to be an inspiration to young entrepreneurs with learning difficulties and pave the way to social awareness. I honestly believe that anyone can achieve great things if they put their mind to it and are willing to work hard. If you have an idea or aspiration don’t let anyone tell you that you can’t, but most importantly don’t tell yourself you can’t!  The only way you can overcome barriers to success is by developing yourself – confidence, self-belief and learning from every mistake but most importantly persevering no matter how hard it gets!

I just want to say a huge thank you to the people voting for me for the ‘Women to Watch in 2017’. I can’t put into words how much it means to me and I am forever grateful for your support.

– Katie Fleming


To find out more and vote for Katie click here and follow her business account on Instagram @instant_memories1 or her personal Twitter @Fkatiee

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